sunnytime
6:30 AMManhattan · UV 0
Coming soon

Their first sunscreen.

Made to be the one they actually want to wear.

100% mineral. Korean-formulated to meet FDA drug standards.

I made it for my son.
Now it’s ready for yours.

Angela holding her son Woojin by a window over Manhattan
Angela, mother of Woojin
Scroll through the day ↓

Made to wear every day.

Sunscreen only works when it goes on.
So we made one that feels good enough to use every morning.

Light and smooth. Why? ↓

Water inside, a thin silicone film outside, so it feels cool and sets fast. Three light carriers spread the zinc thin, then evaporate. Nothing heavy is left behind.

Low white cast. How? ↓

Korean zinc-dispersion technology spreads the mineral evenly, so the same protection shows less.

Clean formula. What’s in it? ↓

Zinc oxide as the only UV filter: of the sixteen sunscreen filters the FDA reviewed, it is one of just two recognized as safe and effective (GRASE). Approved everywhere, from the FDA and the EU to Korea, and the filter pediatric guidance points to for babies. It has been on baby skin for decades, in diaper cream. No chemical filters, no hidden UV boosters, and no titanium dioxide: the other GRASE filter, but it misses part of UVA, and zinc covers the whole range alone. No fragrance, no plant extracts, no common allergens (nut, soy, dairy, wheat, latex), nothing animal-derived. No parabens, phenoxyethanol or MI. No drying alcohol, no mineral oil, talc, PEGs or dyes. No PFAS, no cyclic silicones. Meets Hawaii’s Act 104 reef law.

Easy wash-off. Why? ↓

No waxes, no butters, no heavy oils. No film-forming polymers. Soap and water at bath time.

Safety tested. What does that mean? ↓
  • SPF in progress
  • Broad spectrum in progress
  • Stability in progress
  • Skin irritation (HRIPT) next
  • Toxicologist review next
  • Preservative efficacy planned
  • Microbial limits planned
  • Heavy metals planned
  • Non-nano confirmation planned
  • Eye-area tolerance planned

Protection, and care.

Baby skin doesn’t need fixing. It needs protecting. Alongside zinc oxide, we use ceramides, panthenol, glycerin, and ectoin to care for skin while the sunscreen stays on.1–4

Protection that works.
Care that stays with it.

Sources

¹ Lowe AJ, et al. A phase I study of daily treatment with a ceramide-dominant triple lipid mixture commencing in neonates. BMC Dermatol. 2012;12:3.
² Schachner LA, et al. A Consensus About the Importance of Ceramide Containing Skincare for Normal and Sensitive Skin Conditions in Neonates and Infants. J Drugs Dermatol. 2020;19(8):769–776.
³ Alexopoulos A, et al. Pediatr Dermatol. 2023;40(1):78–83. Children aged 2–18 with mild-to-moderate eczema; 1% ectoin with 0.1% hyaluronic acid.
⁴ Topical Ectoine Application in Children and Adults to Treat Inflammatory Diseases Associated with an Impaired Skin Barrier: A Systematic Review. Dermatol Ther. 2022.

These studies describe the ingredients, not Sunnytime. Whether barrier lipids prevent eczema is still debated, and we don't claim they do. We use them for gentleness, not treatment.

Nothing hidden.

My son’s skin reacts to almost everything. So I read every ingredient the way I would read it for him. If I had a reason to worry about it, it stayed out.

No fragrance.
No plant extracts.
No hidden UV boosters.
No unnecessary ingredients.

What’s left is what I’d put on his face.

A toddler's shoulder with a red skin reaction

Everything we left out.

Sunnytime tube

Zinc oxide. Nothing hiding behind it.

One mineral UV filter for broad-spectrum protection.

Why I made it.

I wasn’t looking for another sunscreen.
I was looking for ours.

Tap any stop for more.

I read every FDA-registered sunscreen.

All 6,544. Because if I was going to make one for my son, I wanted to understand what was already out there first.

For babies with sensitive skin. Made with them in mind.

EczemaFood allergiesVery sensitive skin
How this works

Every sunscreen registered with the FDA, mineral and chemical. Rules v3, three tiers: regulatory and clinical, allergy, and plain facts. A label can't show nano status, heavy metals, contamination, amounts, what's inside "fragrance", pH or expiry. Powered by TinySafe · Facts from FDA DailyMed · We don't rate products.

I check the sun before we leave the house.

Your ZIP. Today’s sun.
One less thing to think about.

Their first sunscreen shouldn't be the one they fight.

It should be the one that becomes part of the morning.

Leave your name.
You’ll hear from me, not a newsletter.

Questions.

Why mineral?

For sensitive skin, dermatologists recommend mineral sunscreen. Under the FDA's current proposal, only two sunscreen actives are recognized as safe and effective. Both are minerals.

What age?

6 months and up. Under 6 months, the AAP recommends shade and clothing.

Has it been tested?

The formula is locked. SPF and stability testing are in progress. Skin testing and a toxicologist review come next. Parents are testing it on themselves first. Babies come after the skin tests.

When can I get it?

After testing is done. The waitlist gets it first.

All 29 questions, answered →

Be first in line.

I'm keeping the first batch small on purpose, so I can hear back from every family. Put your name down and I'll email you myself when it's ready.

Not now